How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money (Paperback)
Review
“…Anyone considering a web business will find this book valuable reading.” — Michael Warren, President; USA4SALE Networks, Inc.”…Anyone considering a web business will find this book valuable reading.” –Michael Warren, President; USA4SALE Networks, Inc.
Interested in promoting your business and/or Web site, but don t have the big budget for traditional advertising? This new book will show you how to build, promote, and make money off of your We (more…)
Head First WordPress: A Brain-Friendly Guide to Creating Your Own Custom WordPress Blog (Paperback)
Book Description
A Brain-Friendly Guide to Creating Your Own Custom WordPress Blog
Whether you’re promoting your business or writing about your travel adventures, Head First WordPress will teach you not only how to make your blog look unique and attention-grabbing, but also how to take advantage of WordPress platform’s more complex features to make your website work well, too. You’ll learn how to move beyond the standard WordPress look and feel by customizing your blog with your own URL, templates, plugin functionality, and more. As you learn, you’ll be working with real WordPress files: The book’s website provides pre-fab WordPress themes to download and work with as you follow along with the text. Get your site up and running by setting up a MySQL database and creating configuration files Work with the Wordpress platform to create posts and pages, learn the difference between tags and categories, edit content, moderate comments, and manage spa (more…)
Mastering Online Marketing: 12 Keys to Transform Your Website into a Sales Powerhouse (Paperback)
12 World Class Strategies That Cut Through the Hype and Make Real Money on the Internet “Much like The E-Myth, Mastering Online Marketing, is not just a collection of tools and tactics. Mitch has created a solid step-by step system for you to build and sustain a thriving e-commerce business… Read it. Digest it. Follow it letter by letter. Then get out there and do it – because that’s how you’ll experience the true rewards. ” -Michael Gerber, author of The E-myth (more…)
twitter means business: how microblogging can help or hurt your company (Paperback)
Millions of Internet users have fallen in love with the Twitter “microblogging” service, which lets them swap brief text “tweets.” Now companies are embracing the service to engage customers, promote products and monitor what is being said about their brands. Given the passion and high profiles of “Twitterverse” denizens, the service has evolved into a vital early-warning system for businesses seeking to stave off criticism, and as a way to build better relationships with customers. That is why companies need to know Twitter. Embracing it can help a business thrive; ignoring the service could well hurt it. For companies unfamiliar with Twitter, this book serves as a field guide. They will get a Twitterverse tour, and learn about the dozens of firms big and small that have harnessed Twitter as a powerful, flexible business tool. The bottom line: Twitter means business.
Trump University Entrepreneurship 101: How to Turn Your Idea into a Money Machine (Hardcover)
An up-to-date and expanded edition of the Trump guide to starting a business Although he has ups and downs like every entrepreneur, Donald Trump is one of the world’s most famous entrepreneurs for good reason—he’s one of the best. In Trump University Entrepreneurship 101, Second Edition he teams up with business owner and professor Michael Gordon to show you how to take your dream and turn it into a big-time moneymaker. This new edition is completely updated with ti (more…)
WordPress for Business Bloggers: Promote and grow your WordPress blog with advanced plug-ins, analytics, advertising, and SEO (Paperback)
In Detail Blogging has been part of the web landscape for over a decade and has matured into a ubiquitous mode of live communication. The power of blogging has been recognized by the business community, and canny marketers view it as a powerful weapon in their digital arsenal. Done well, blogging can bring myriad benefits to businesses of any size. Done badly, it can cause more harm than good. Central to the success of any business blog is a thorough understanding of the technology. This book will give you a competitive advantage by helping you to create an engaging, effective, and well polished business blog. WordPress allows users to easily create dynamic blogs with many outstanding features. Its versatility and ease of use has attracted a large, enthusiastic, and helpful community of users, who have created a large and diverse collection of plug-ins. It has various features that can help business bloggers to boost their business strategy. This book will tak (more…)
Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings — and Stay There (Paperback)
Review
“David Viney’s book pulls off the difficult trick of both being comprehensible to beginners and offering a level of comprehensive (and up to date) detail that will appeal to older hands. It’s divided into seven steps that broadly follow the timeline of an SEO campaign, with some useful case studies. Put simply, this book delivers what it promises.” — .NET Magazine, August, 2008The information in this very specific book can help you increase the effectiveness of your Web e (more…)
Getting Organized in the Google Era: How to Get Stuff out of Your Head, Find It When You Need It, and Get It Done Right (Hardcover)
Review
Getting Organized in the Google Era breaks new ground…guiding you to solutions that honor your unique personality. Smart, non-judgmental and filled with practical advice. -Julie Morgenstern, NY Times bestselling author of Organizing from the Inside Out and Never Check Email in the Morning. “Douglas Merrill has worked a near-miracle: In short, simple steps, he shows how to become powerful and confident in a world of too much info and too little time. This isn’t just the book I wished I’d written, it’s the book I need to give to people I care about.”-Quentin Hardy, Forbes Magazine. This book has been a terrific resource for a messy-desked, attention-challenged thinker of random thoughts like me! Thanks to Douglas Merrill, I now use digital tools to find almost everything and my transition from paper to digital is no longer awkward. This is a marvelous book, with tremendous ideas on every page. -Susan Scott, NY Times bestselling author of Fi (more…)
Facebook Me! A Guide to Having Fun with Your Friends and Promoting Your Projects on Facebook (Paperback)
Review
“No better Virgil than Dave Awl when it comes to orienting the uninitiated to this strange and many-circled world of Facebook.”—Ayun Halliday, author of No Touch Monkey! And Other Travel Lessons Learned Too Late
Facebook Me! Group on Facebookound the water cooler—but you’re not sure what it’s all about. Relax and join in. There are more than 110 million members of Facebook these days, and adults are the fastest-growing segment of users. And it’s about more than just kid stuff; Facebook can actually be a good business tool as well as a great way to promote creative projects. In Facebook Me! Dave Awl shows you around the newly redesigned Facebook and helps you take full advantage of all it has to offer, while helping you avoid some of its pitfalls.• Find out what you can do on Facebook, and what it can do for you. Reconnect with old friends and make new ones, let your friends know what you’re up to, send greetings, share pho (more…)
Twitter Power: How to Dominate Your Market One Tweet at a Time (Hardcover)
Review
“Arguably, one of the best tomes…Twitter Power is jam-packed with clever ways to start and dominate a marketplace.” (Brandopia.typepad.com, March 23rd 2009) “…good comprehensive overview…Comm is at his best when discussing how to use Twitter as a marketing, PR or promotional tool.” (B2B Marketing, July 2009)
Review
“For months I saw and heard the buzz about Twitter, but it wasn’t until Joel told me details about it that I fully understood it (more…)











