Entrepreneurship (Paperback)

April 3, 2010 · Posted in Entrepreneurship · Comment 

Entrepreneurship

How do you come up with a good idea for a business? What are the unique marketing challenges that you’ll face? How do you acquire the necessary financing? Written by one of the biggest names in the field, this book will arm readers with the knowledge to turn inspiration into results. It explores the trials and tribulations of entrepreneurship so that readers will have the necessary tools to start their own businesses. Critical steps are explained in an engaging style that helps (more…)

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Entrepreneurship (Hardcover)

March 25, 2010 · Posted in Entrepreneurship · Comment 

Entrepreneurship

Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of ‘how to’ embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw (more…)

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