Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings — and Stay There (Paperback)
Review
“David Viney’s book pulls off the difficult trick of both being comprehensible to beginners and offering a level of comprehensive (and up to date) detail that will appeal to older hands. It’s divided into seven steps that broadly follow the timeline of an SEO campaign, with some useful case studies. Put simply, this book delivers what it promises.” — .NET Magazine, August, 2008The information in this very specific book can help you increase the effectiveness of your Web e (more…)
Search Engine Optimization: An Hour a Day (Paperback)
Review
New to the sometimes confusing and seemingly arcane world of making search engine friendly web sites? A new book offers a systematic, common-sense approach to the art and science of SEO.Search Engine Optimization: An Hour a Day by Jennifer Grappone and Gradiva Couzin is written for anyone who has a web site and has yet to embark on the time-consuming process of optimizing the site for search engines. Both authors are experienced SEOs, and the book reflects the systematic a (more…)
Professional Search Engine Optimization with PHP: A Developer’s Guide to SEO (Paperback)
Maybe you’re a great programmer or IT professional, but marketing isn’t your thing. Or perhaps you’re a tech-savvy search engine marketer who wants a peek under the hood of a search engine optimized web site. Search engine marketing is a field where technology and marketing are both critical and interdependent, because small changes in the implementation of a web site can make you or break you in search engine rankings. Furthermore, the fusion of technology and marketing k (more…)
Search Engine Optimization (SEO) Secrets (Paperback)
Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrases Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consulta (more…)
Search Engine Optimization For Dummies (Paperback)
Review
“…cuts through the nonsense, providing a clear, simple and concise explanation of how websites reach top positions in search engines …” (PC Advisor, September 2006)
–This text refers to an out of print or unavailable edition of this title.
Why do some sites pop to the top when you search? How do you make yours one of them? You create sites that make search engines happy — that’s what search engine optimization is all about. Search Engine Opt (more…)
SEO: Search Engine Optimization Bible (Paperback)
Detailed, practical guide to increasing your Web traffic through better search results Wonder how some companies pop up high in search engine rankings? It’s all about search appeal. Master the strategies, techniques, and shortcuts in this detailed guide and you can improve your Web site’s search rankings and drive the targeted traffic you want to your virtual door. Learn new ways to add social media to the SEO mix, make your site mobile Web-friendly, write SEO tags for maximu (more…)
Search Engine Marketing, Inc.: Driving Search Traffic to Your Company’s Web Site (2nd Edition) (Paperback)
The #1 Step-by-Step Guide to Search Marketing Success…Now Completely Updated with New Techniques, Tools, Best Practices, and Value-Packed Bonus DVD!“My copy of the first edition of Search Engine Marketing, Inc. is ratty and dog-eared from extensive use. It’s full of coffee stains and my own scribbled notes. Because it so effectively demystifies search engine marketing and provides such practical advice for success, I turn to it again and again and recommend it to audiences (more…)
SEO For 2010: Search Engine Optimization Secrets (Paperback)
A very well-designed web site is useless if no one can find it on the web. If your company is going to succeed on the web, optimizing your site for search engine visibility is a must. Especially since it is the telephone book of the now, not the future. This book is written by the two most noted and accomplished experts in the field of search engine optimization (SEO) and provides you with proven guidelines, cutting-edge techniques, tips, and the how-to’s for planning and exe (more…)
SEO For 2010:Search Engine Optimization Secrets – Kindle Bestseller (Search Engine Optimization Technical Series) (Kindle Edition)
SEO For 2010:Search Engine Optimization Secrets are strategies for 2010 to help you optimize your website and dominate the world’s leading search engines. The Internet is now the telephone book. So as a business you have to adapt and not only adapt well, you have to do one better than your competitors so your name comes up at the top of the list on any keyword search. No longer can you just buy a full page ad in a telephone book to stand out. You have to do the equivilent on the (more…)
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The Findability Formula: The Easy, Non-Technical Approach to Search Engine Marketing (Paperback)
Review
“…shows how to position your business front and centre when prospects are searching online for solutions you can provide.” (Globe and Mail, April 2009)
To be successful in business you must be able to attract the right clients and persuade them to buy. However, on the internet, people only see what the search engines direct them to and the competition for those top spots is fierce. So how do you ensure that your business is front-and-center when pr (more…)
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- HP's Wallet-Busting WinThe insane tug-of-war between Dell and HP for enterprise storage company 3Par has finally drawn to a close. We have a winner, if you want to call it that -- the final sale price is more than double the figure Dell initially put forward when it announced its intentions to buy 3Par a couple weeks ago, so who knows how much of that is real value and how much is […]
- Making Change Happen Every Day: Q&A With GSA's David McClureThe U.S. government spends $80 billion annually on information technology. The U.S. General Services Administration is directly involved in nearly 25 percent of federal IT procurement activities through its Schedule 70 acquisition program, including nearly $9 billion directly for information technology investments. GSA has emerged as a leader in guiding fede […]
- Marketers, Let's Get PersonalOn Aug. 13, IBM and Unica Corporation announced they had entered into a definitive agreement for IBM to acquire Unica, a leading provider of marketing software solutions that focuses on streamlining marketing program development, execution and management to achieve improved marketing effectiveness. […]
- 3Par Sale Frenzy Ends With HP the Presumed WinnerHP has won the bidding war it waged with Dell for data-storage company 3Par, whose shares were trading at $9.65 when Dell first tried to acquire it in mid-August. Dell decided not to match HP's $2.4 billion ($33 per share) offer, which topped Dell's bid of $32 per share. Dell first tried to acquire 3Par with an $18 per share offer on August 16, whi […]
- In iTunes, All App Reviews Are Not Created EqualI like walled gardens. They are safe and, for the most part, keep out the predators. However, when one sneaks over the wall, the results can be ugly, to say the least. With the iTunes App Store, one of the key supposed advantages for end-users is that it is a walled garden, and Apple is providing a safe, secure environment you can trust in. […]
- Do E-Readers Spell the End of Print Media?Recently, library chief Helen Josephine of Stanford University's Engineering Library said that the students' search through volumes of books to get to a formula that they want is basically at an end because "with books being digitized and available through full text search capabilities, they can find that formula quite easily." […]
- Intel, Infineon and the Winds of ChangeIntel has focused solely on the computer business for so long, we forget it can pursue other avenues of growth as well. Tomorrow, all our devices will be connected and talk to each other and share information. In that new world, Intel has been looking around for another business to acquire to help expand its reach, and it chose Infineon. […]
- How to Build a Better Business BlogAbout the easiest way for companies to dip their toes into the social media waters is the blog. There are few technical burdens to setting them up, the time needed to create posts can flex with the workloads of the assigned writers, and they can become a conduit for customer conversations through the comments section. So every business is leaping eagerly int […]
- Sony's New Touchscreen Readers Unlikely to Shake Up MarketSony has updated its e-reader family of devices: the Reader Pocket, Reader Touch and Reader Daily. The new Readers offer touchscreen functionality based on infrared sensors that read taps made by a finger or a stylus. They are smaller and lighter, and have redesigned user interfaces. […]
- Building a Cloud Businesses Will Actually Want to Use
- From the National Vulnerability Database
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