Socialnomics: How Social Media Transforms the Way We Live and Do Business (Hardcover)
A fascinating, research-based look at the impact of social media on businesses and consumers around the world, and what’s in store for the future Social Media. You’ve heard the term, even if you don’t use the tools. But just how big has social media become? Social media has officially surpassed pornography as the top activity on the Internet. People would rather give up their e-mail than their social network. It is so powerful that it is causing a macro shift in the way w (more…)
Social Media 101: Tactics and Tips to Develop Your Business Online (Hardcover)
100 ways to tap into social media for a more profitable business In Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Brogan has spent two years researching what the best businesses are doing with social media and how they’re doing it. Now, he presents his findings in a single, comprehensive business guide to social media. You’ll learn how to (more…)
Harvard Business Review on Entrepreneurship (Harvard Business Review Paperback Series) (Paperback)
With the economy booming, the opportunities have never been better for entrepreneurs, and this wide-ranging resource offers something for business pioneers of all stripes. Beginning with the basics of writing a business plan, this in-depth guide moves on to cover sophisticated topics such as navigating the world of venture capital funding and turning technological innovations into successful marketplace realities.
About the Author
Since 1984, Harvard Busine (more…)
eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business (Hardcover)
In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the solution to the entrepreneur’s Internet marketing problem. This do-it-yourself book provides the know-how that’s needed to win busine (more…)
Project Management for Business, Engineering, and Technology, Third Edition (Paperback)
Project Management for Business, Engineering and Technology, 3rd edition is a direct response to the ever-increasing need for better project management. First covering the essential background, from origins and philosophy to methodology, the main bulk of the book is dedicated to the concepts and techniques of practical application, including project initiation and proposals, scope and task definition, scheduling, budgeting, risk analysis, control, project organization and all-im (more…)
The Social Media Bible: Tactics, Tools, and Strategies for Business Success (Paperback)
The Ultimate Guide To Social Media Marketing The Social Media Bible will show you how to build or transform your business into a social media—enabled enterprise where customers, employees, and prospects connect, collaborate, and champion your products, your services, and your way of doing business. Using the systematic approach presented in this comprehensive guide, you’ll learn how to: Increase your company and brand value by engaging people i (more…)
The Advantages of Affiliate Marketing
The concept of revenue sharing has been around for quite a while, long before the internet. But the idea of affiliate marketing has taken it to new levels, and become a staple form of advertising and bringing in business for all types of e-commerce.
Online merchants find affiliate marketing highly advantageous due to the fact that it presents little to no risk both for the merchant and the ‘affiliate.’ The way it works is that the affiliate earns a type of commission or fixed amount based on the number of sales the affiliate brings to the merchant, either through on-line links on the affiliates website – or through email, blogs, rss feeds and many other kinds of on-line communication. Some merchants (only about 1% of affiliate marketing) use a cost-per-click remuneration system, which simply means that the affiliate earns every time an internet searcher clicks on an advert on their site or email. However, due to fraudsters taking advantage of this method (creating ad-ware, sending spam, or useless indexing sites) this form of remuneration is not preferred and becomes too risky for merchants to use.
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Social Media: Separating the Personal from the Professional (Part 1)
Unless you’ve been living under a rock or not have had access to the Internet or living a life of a hermit or well you get the point, you would somehow or another would have had received an invite from a friend, family member, a classmate, a co-worker, an associate, an acquaintance or a complete stranger (hopefully, I covered everything) to join, follow, make friends with, connect with or link with him/her or check out his profile, photo, video or note in some greatest thing ever that happened in this thingamajig that they call the Internet.
Social Media has become a major phenomenon. It has spawned a whole new vocabulary of terms that will perhaps add several more pages into the Oxford (or Merriam-Webster’s) Dictionary. People are tweeting, Facebooking, tagging, liking, sharing, embedding and wall writing. Some are LIONs, some LIONs are also tweeting… And guess what, these Tweeting LIONs can even have their own channel… Imagine that…
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A little insight for your Internet Marketing Career
Pulled this one deep in my hard drive’s basement. Pretty old, written about 4 years or so ago, so some of the stuff may be outdated… Will have to “refurbish” the thing to make it a little bit more up-to-date. But it’s 10:30PM, although I’m normally still wide awake at this time, I have been operating on a 4-hour sleep schedule and been up since 5 this morning (yes, I would like some cheese to go with my whine…)
Rambling aside, this will do for now… I’ll try to have an updated version of this guy in a few, after I get me some much needed shut-eye… Read more







