Innovation and Entrepreneurship (Paperback)
Peter Drucker’s classic book on innovation and entrepreneurship This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America’s new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today’s economy.
Harvard Business Review on Entrepreneurship (Harvard Business Review Paperback Series) (Paperback)
With the economy booming, the opportunities have never been better for entrepreneurs, and this wide-ranging resource offers something for business pioneers of all stripes. Beginning with the basics of writing a business plan, this in-depth guide moves on to cover sophisticated topics such as navigating the world of venture capital funding and turning technological innovations into successful marketplace realities.
About the Author
Since 1984, Harvard Busine (more…)
Entrepreneurship (Paperback)
How do you come up with a good idea for a business? What are the unique marketing challenges that you’ll face? How do you acquire the necessary financing? Written by one of the biggest names in the field, this book will arm readers with the knowledge to turn inspiration into results. It explores the trials and tribulations of entrepreneurship so that readers will have the necessary tools to start their own businesses. Critical steps are explained in an engaging style that helps (more…)
How to recognize and protect yourself from work-at-home online scams
There is always the possibility of scams in almost any kind of job, yet, it seems that online jobs are easier to scam these days. If you are vulnerable, you will easily fall for their promises, rewards, and easy hiring procedure, which all turn out to be empty. The presence of these online job scams, unfortunately, makes finding the real jobs rather hard. This is because scammers have defined more sophisticated schemes to make their phony online jobs appear legitimate. And usually, you only find that out come payment time. So how do you avoid such working online scams? How can you tell an online job is genuine or is a mere scam? Read more
Entrepreneurship (Hardcover)
Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of ‘how to’ embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw (more…)
Increasing Online Sales through Affiliate Marketing
One of the most tried, trusted, and beneficial ways of increasing online sales through marketing and advertising is affiliate marketing. This is basically a revenue share sort of system, where an affiliate is given a form of commission from a merchant, based on how many sales the affiliate has generated through advertising on his or her site. Affiliate marketing began just four years after the world-wide web was launched, and many successful e-commerce sites owe much to this simple yet effective method. Read more
Affiliate Marketing – Highly Cost Effective, Highly Efficient
The Internet has fast become an efficient and trusted way for companies to market and sell their product. One of the reasons for this has been the rise of “Affiliated Marketing” – which is when a website directs traffic to itself through adverts on other (usually related) websites. Affiliated marketing either pays the affiliate through a pay-per-click program (the affiliate receives money every time an advert is clicked) or a pay-per-sale program (the affiliate receives commission every time a posted advert on their site generates an actual sale or subscription.) Generally, the pay-per-sale program (also called cost-per-sale, or CPS) is the tried and trusted form of affiliate marketing used. Read more
The Different Types of Affiliate Marketing
Affiliate marketing is a broad term that refers to a sort of on-line revenue share scheme, involving advertising and selling. It dates back to late 1994, when many e-commerce sites started employing the system and finding that it produces fantastic results. Currently, affiliate marketing is actually a serious player within e-commerce strategy.
When an affiliate joins in with an e-commerce merchant of some sort (be it a subscription service, a shopping site etc…) payment is received through referrals done from the affiliate’s website – done through the following methods Read more
The Advantages of Affiliate Marketing
The concept of revenue sharing has been around for quite a while, long before the internet. But the idea of affiliate marketing has taken it to new levels, and become a staple form of advertising and bringing in business for all types of e-commerce.
Online merchants find affiliate marketing highly advantageous due to the fact that it presents little to no risk both for the merchant and the ‘affiliate.’ The way it works is that the affiliate earns a type of commission or fixed amount based on the number of sales the affiliate brings to the merchant, either through on-line links on the affiliates website – or through email, blogs, rss feeds and many other kinds of on-line communication. Some merchants (only about 1% of affiliate marketing) use a cost-per-click remuneration system, which simply means that the affiliate earns every time an internet searcher clicks on an advert on their site or email. However, due to fraudsters taking advantage of this method (creating ad-ware, sending spam, or useless indexing sites) this form of remuneration is not preferred and becomes too risky for merchants to use.
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Affiliate Marketing Starter Pack
Have you ever wanted to get into affiliate marketing and don’t know how? Or would like to learn more about some key strategies and concepts that will help you grow your business or boost your income.
Check out the “Affiliate Marketing Starter Pack”
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As stated above the package comes with three very helpful eBooks to get you started. The Affiliate Marketer Handbook comes with a companion Audio version so you can listen to it at anytime by downloading them to any MP3 player. That package also comes with an affiliate kit that you can start using to start your own affiliate site and four videos on how to effectively develop an affiliate marketing strategy. All of this for the very low price of $19.95.
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Learn the Affiliate Marketing Concepts and Strategies to Boost Your Income or Grow Your Business.