Inbound Marketing: Get Found Using Google, Social Media, and Blogs (The New Rules of Social Media) (Hardcover)
Review
“If you’ve been looking for a trustworthy primer on getting found online, here’s a great place to start. Buy one for your clueless colleague too.”—Seth Godin, author of Meatball Sundae “If you have more money than brains, you should focus on outbound marketing. If you have more brains than money, you should focus on inbound marketing by reading this book.”—Guy Kawasaki, cofounder of Alltop, and author of Reality Check
Stop pushing your mes (more…)
Product Strategy for High Technology Companies (Hardcover)
One of the key determinants of success for today’s high-technology companies is product strategy–and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple–plus a new focus on growth strategies and on Internet businesses–define how high-tech companies can use product strategy and product platform strategy for competitiveness, p (more…)
Symantec Guide to Scary Internet Stuff – Phishing
Notwithstanding the ad to buy their product in the last part of the video, this is a little nice informative video on phishing. YES people still fall for this stuff.
The first in a series of video’s looking at common Internet threats. This one looks at Phishing and how to prevent it.
PMP Review Notes (Chapter 1) – Characteristics of the Process Groups
Characteristics of the Process Groups
- The progression through the project management process groups exhibits the same characteristics as progression through the project phases
- Costs are lowest during the initiating processes and few team members are involved
- Costs and staffing levels increase in the executing process group and decrease as you approach the closing process group Read more
CISSP Exam Note (Telecommunications and Networking Security Domain) – 5 Common LAN Topologies
Topologies – defines the manner in which the network devices are organized to facilitate communication
Bus
- All transmissions travel full length of the cable and receive by all other stations
- Single point of failure n the cable
- If one of the links between any of the computers is broken, the network is down
- Primarily Ethernet
- These networks were originally designed to work with more sporadic traffic Read more
Social Media Marketing For Dummies (Paperback)
Learn how easy it is for your market to get your message Nowadays, if you’re not tweeting, Facebooking, or blogging, what are you doing? Everyone has a Twitter account, a Facebook page, or a blog—even celebrities! With the popularity of social networking comes the need to learn about social media marketing. Social media marketing is a cheaper and highly effective way to spread up-to-the-minute news; an easy, inexpensive way to enlarge your audience, customers, and bus (more…)
Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing (Paperback)
Welcome to the only guidebook series that takes a visual approach to professional-level computer topics. Open the book and you?ll discover step-by-step screen shots that demonstrate over 140 key search engine optimization techniques, including analyzing your competition, researching and analyzing keywords, developing your link building skills, and setting up blogs and communities. Succinct explanations will walk you through using Google Analytics, networking with Facebook and My (more…)
How to recognize and protect yourself from work-at-home online scams
There is always the possibility of scams in almost any kind of job, yet, it seems that online jobs are easier to scam these days. If you are vulnerable, you will easily fall for their promises, rewards, and easy hiring procedure, which all turn out to be empty. The presence of these online job scams, unfortunately, makes finding the real jobs rather hard. This is because scammers have defined more sophisticated schemes to make their phony online jobs appear legitimate. And usually, you only find that out come payment time. So how do you avoid such working online scams? How can you tell an online job is genuine or is a mere scam? Read more
PMP Review Notes (Chapter 1) – Project Management Process Groups
Project Management Processes
- Organize and describe the work of the project
- Per PMBOK Guide: 5 process groups
- Initiating
- Planning
- Execution
- Monitoring and Controlling
- Closing
CISSP Exam Note (Telecommunications and Networking Security Domain) – Data Networking Technologies
LAN Cabling Types
Twisted Pair Cable
- Relatively slow speed
- Two insulated wires can be shielded (STP0 or unshielded (UTP)
- UTP is four-pair medium and comes in several categories
- UTP can be easily tapped by eavesdroppers than the other cable types
- Category based on how tightly wound the wires are, the tighter the wind the higher the rating and the higher the resistance to interference
- Cat 1 UTP – was used for telephone lines, not good for data
- Cat 2 UTP – up to 4 MBps
- Cat 3 UTP – Used for 10BaseT networks up to 10 MBps
- Cat 4 UTP – Used in Token Ring Networks up to 16 MBps
- Cat 5 – Current UTP standard for new installations up to 100MBps
- Cat 6 UTP – up to 155MBps
- Cat 7 UTP – up to 1 GBps
You may also want to consider these CISSP resources from Amazon.com
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Business Tech Press Releases- Cambium Learning Group Announces Second Quarter Earnings Call July 29, 2010
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- eBay Supports Resolution to Protect Small Internet Businesses July 29, 2010
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- AT&T Is Winning Its Catch-Up RaceAT&T Mobility and Apple iPhone have been successful together, but every coin has two sides. The other side has been a wireless data logjam. Could that problem finally be getting under control? AT&T has been working very hard to do just that, said Ralph de la Vega, AT&T mobility and consumer markets president and CEO, at last week's Fortune B […]
- Europe's Tender Words About FOSSThere's no denying that everyone needs a little love from time to time, but for those of us in the FOSS community, that need can be particularly acute. After all, rarely a week goes by without some affront from those we had hoped were our friends. Case in point? Dell. Imagine our surprise, then -- nay, outright joy! -- when none other than Neelie Kroes […]
- PRM: It's Not Just CRM for PartnersCRM is a complex thing. It involves understanding your customers and your own business -- two difficult things to fully grasp under any circumstances -- and then using technology to convert that understanding into a positive impact on your business. Customers, and to a lesser extent your business, are always changing. […]
- Senate Committee Hacks Away at Online Privacy ThicketThe pressure on major Web site operators and online advertisers to do a better job of protecting consumers' privacy continues to mount. On Tuesday, Senator John Kerry, D-Mass., said he plans to introduce legislation that would "give people more control over how their personal information is collected and distributed online." […]
- Why That Mountain of Leads Is a Molehill of SalesIn the struggle to grow revenues in tighter markets, most companies are pushing their marketing departments to provide greater market coverage and deliver more sales opportunities. Yet statistics reveal that an astonishing 79 percent of leads generated by corporate marketing departments are never contacted by corporate sales groups. […]
- The Beauty of a Sustainable Supply ChainThe new age of sustainability is like a three-legged stool, and over the last couple of weeks I've discussed my ideas for the first two legs, including customers and energy or transportation. The third leg involves products, and this idea takes some thinking to fully comprehend. Most of us don't think a lot about products because they are ubiquito […]
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- From the National Vulnerability Database
- CVE-2009-4960 (lanai-core) July 27, 2010Directory traversal vulnerability in modules/backup/download.php in Lanai Core 0.6 allows remote attackers to read arbitrary files via a .. (dot dot) in the f parameter. […]nvd@nist.gov
- CVE-2010-1577 (content_delivery_system, internet_streamer) July 27, 2010Directory traversal vulnerability in Cisco Internet Streamer, as used in Cisco Content Delivery System (CDS) 2.2.x, 2.3.x, 2.4.x, and 2.5.x before 2.5.7 allows remote attackers to read arbitrary files via a crafted URL. […]nvd@nist.gov
- CVE-2009-4973 (totalcalendar) July 27, 2010SQL injection vulnerability in rss.php in TotalCalendar 2.4 allows remote attackers to execute arbitrary SQL commands via the selectedCal parameter in a SwitchCal action. […]nvd@nist.gov
- CVE-2010-2703 (openview_network_node_manager) July 27, 2010Stack-based buffer overflow in the execvp_nc function in the ov.dll module in HP OpenView Network Node Manager (OV NNM) 7.51 and 7.53, when running on Windows, allows remote attackers to execute arbitrary code via a long HTTP request to webappmon.exe. […]nvd@nist.gov
- CVE-2009-4972 (simpleid) July 27, 2010Cross-site scripting (XSS) vulnerability in index.php (aka the log in page) in SimpleID before 0.6.5 allows remote attackers to inject arbitrary web script or HTML via the s parameter. […]nvd@nist.gov
- CVE-2010-0211 (openldap) July 27, 2010The slap_modrdn2mods function in modrdn.c in OpenLDAP 2.4.22 does not check the return value of a call to the smr_normalize function, which allows remote attackers to cause a denial of service (segmentation fault) and possibly execute arbitrary code via a modrdn call with an RDN string containing invalid UTF-8 sequences, which triggers a free of an invalid, […]nvd@nist.gov
- CVE-2009-4971 (vjchat) July 27, 2010SQL injection vulnerability in the AJAX Chat (vjchat) extension before 0.3.3 for TYPO3 allows remote attackers to execute arbitrary SQL commands via unspecified vectors. […]nvd@nist.gov
- CVE-2009-4958 (emo_breeder_manager) July 27, 2010SQL injection vulnerability in video.php in EMO Breader Manager allows remote attackers to execute arbitrary SQL commands via the idd parameter. […]nvd@nist.gov
- CVE-2009-4970 (t3m_affiliate) July 27, 2010SQL injection vulnerability in the t3m_affiliate extension 0.5.0 for TYPO3 allows remote attackers to execute arbitrary SQL commands via unspecified vectors. […]nvd@nist.gov
- CVE-2010-2529 (iputils) July 27, 2010Unspecified vulnerability in ping.c in iputils 20020927, 20070202, 20071127, and 20100214 on Mandriva Linux allows remote attackers to cause a denial of service (hang) via a crafted echo response. […]nvd@nist.gov
- CVE-2009-4960 (lanai-core) July 27, 2010