Let’s do the Wave… (Or at least as soon as I figure out how…)
I finally received my invite for Google Wave. If you have not heard of Wave, below is the snippet from Google Wave about page:
Google Wave is an online tool for real-time communication and collaboration. A wave can be both a conversation and a document where people can discuss and work together using richly formatted text, photos, videos, maps, and more. Read more
Affiliate Marketing – Highly Cost Effective, Highly Efficient
The Internet has fast become an efficient and trusted way for companies to market and sell their product. One of the reasons for this has been the rise of “Affiliated Marketing” – which is when a website directs traffic to itself through adverts on other (usually related) websites. Affiliated marketing either pays the affiliate through a pay-per-click program (the affiliate receives money every time an advert is clicked) or a pay-per-sale program (the affiliate receives commission every time a posted advert on their site generates an actual sale or subscription.) Generally, the pay-per-sale program (also called cost-per-sale, or CPS) is the tried and trusted form of affiliate marketing used. Read more
Monday DeMondaynizer: Scary
There’s plenty of this stuff going around, funny how people still fall for them. Never gets old…. 
… At least if you have the sense of humor of a 6 year old like yours truly 
…
Happy Monday…
CISSP Exam Note (Domain 2: Telecommunications and Networking Security) – The Responsibilities of CIRT aka Computer Incident Response Team
What is CIRT?
CIRT (Computer Incident Response Team) is also commonly called CERT (Computer Emergency Response Team) – they are personnel responsible for coordinating the response to computer security incidents in an organization (Source: www.net.ttu.edu/security/policy_definitions.doc) Read more
Happy Thanksgiving
Depending how stuffed I am or how lazy I get after downing several servings of deep fried turkey and all its trimmings and buzzed over watching too much football, I may or may not post any new stuff for the next 4 days… Long weekend… It’s time give thanks and be thankful for what we have and what we will soon have (physical, mental, emotional, spiritual -whatever floats one’s boat)…
That said, I wish you all a Safe, Rewarding and most of all a very Happy Thanksgiving Weekend…
The Different Types of Affiliate Marketing
Affiliate marketing is a broad term that refers to a sort of on-line revenue share scheme, involving advertising and selling. It dates back to late 1994, when many e-commerce sites started employing the system and finding that it produces fantastic results. Currently, affiliate marketing is actually a serious player within e-commerce strategy.
When an affiliate joins in with an e-commerce merchant of some sort (be it a subscription service, a shopping site etc…) payment is received through referrals done from the affiliate’s website – done through the following methods Read more
Bum-A-Post Wednesday: What is internet security?
Internet security has always been at top concern for IT industry. Because, nowadays a large number of monetary transactions are taking place using the online mechanism. Computer users prefer using online banking service instead of waiting in long queues for their turn. Some enjoy shopping from their home, and others like to invest in share’s using the online trading option.
Each of this service requires important credentials of users, which are known only to the user. The online transaction is carried forward after the server authenticates the entered credentials with the stored credentials in the server. When the authentication process is successful, the user then can start the transaction process. Read more
CISSP Exam Note (Domain 2: Telecommunications and Networking Security) – Intrusion Detection Systems
Intrusion Detection Systems
An Intrusion detection system (IDS) is a network security device that monitors network and/or system activities for malicious or unwanted behavior. (Source: http://en.wikipedia.org/wiki/Intrusion_detection_system)
Terminologies:
- Alert/Alarm- A signal suggesting that a system has been or is being attacked.
- True attack stimulus- An event that triggers an IDS to produce an alarm and react as though a real attack were in progress.
- False attack stimulus- The event signaling an IDS to produce an alarm when no attack has taken place.
- False (False Positive)- An alert or alarm that is triggered when no actual attack has taken place.
- False negative- A failure of an IDS to detect an actual attack.
- Noise- Data or interference that can trigger a false positive.
- Site policy- Guidelines within an organization that control the rules and configurations of an IDS.
- Site policy awareness- The ability an IDS has to dynamically change its rules and configurations in response to changing environmental activity.
- Confidence value- A value an organization places on an IDS based on past performance and analysis to help determine its ability to effectively identify an attack.
- Alarm filtering- The process of categorizing attack alerts produced from an IDS in order to distinguish false positives from actual attacks. Read more
The Advantages of Affiliate Marketing
The concept of revenue sharing has been around for quite a while, long before the internet. But the idea of affiliate marketing has taken it to new levels, and become a staple form of advertising and bringing in business for all types of e-commerce.
Online merchants find affiliate marketing highly advantageous due to the fact that it presents little to no risk both for the merchant and the ‘affiliate.’ The way it works is that the affiliate earns a type of commission or fixed amount based on the number of sales the affiliate brings to the merchant, either through on-line links on the affiliates website – or through email, blogs, rss feeds and many other kinds of on-line communication. Some merchants (only about 1% of affiliate marketing) use a cost-per-click remuneration system, which simply means that the affiliate earns every time an internet searcher clicks on an advert on their site or email. However, due to fraudsters taking advantage of this method (creating ad-ware, sending spam, or useless indexing sites) this form of remuneration is not preferred and becomes too risky for merchants to use.
Read more
Affiliate Marketing Starter Pack
Have you ever wanted to get into affiliate marketing and don’t know how? Or would like to learn more about some key strategies and concepts that will help you grow your business or boost your income.
Check out the “Affiliate Marketing Starter Pack”
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Learn the Affiliate Marketing Concepts and Strategies to Boost Your Income or Grow Your Business.As stated above the package comes with three very helpful eBooks to get you started. The Affiliate Marketer Handbook comes with a companion Audio version so you can listen to it at anytime by downloading them to any MP3 player. That package also comes with an affiliate kit that you can start using to start your own affiliate site and four videos on how to effectively develop an affiliate marketing strategy. All of this for the very low price of $19.95.
CLICK THE BUTTON TO PURCHASE THIS MUST HAVE PACKAGE TODAY:
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Business Tech Press Releases- Accusoft Pegasus Named to the 2010 Inc. 5000 List of Fastest-Growing Private Companies September 3, 2010
- Offerpal Media Names Mihir Shah CEO; George Garrick Executive Chairman September 3, 2010
- Activision Blizzard to Present at the Deutsche Bank 2010 Technology Conference September 3, 2010
- Nation's #1 Small Business Named in Top 1,000 List by Influential Inc. Magazine September 3, 2010
- SaveOnResorts.com Ranks No. 289 on the 2010 Inc. 500 With Three-Year Sales Growth of 1,055% September 3, 2010
- e-Business News from eCommerceTimes
- HP's Wallet-Busting WinThe insane tug-of-war between Dell and HP for enterprise storage company 3Par has finally drawn to a close. We have a winner, if you want to call it that -- the final sale price is more than double the figure Dell initially put forward when it announced its intentions to buy 3Par a couple weeks ago, so who knows how much of that is real value and how much is […]
- Making Change Happen Every Day: Q&A With GSA's David McClureThe U.S. government spends $80 billion annually on information technology. The U.S. General Services Administration is directly involved in nearly 25 percent of federal IT procurement activities through its Schedule 70 acquisition program, including nearly $9 billion directly for information technology investments. GSA has emerged as a leader in guiding fede […]
- Marketers, Let's Get PersonalOn Aug. 13, IBM and Unica Corporation announced they had entered into a definitive agreement for IBM to acquire Unica, a leading provider of marketing software solutions that focuses on streamlining marketing program development, execution and management to achieve improved marketing effectiveness. […]
- 3Par Sale Frenzy Ends With HP the Presumed WinnerHP has won the bidding war it waged with Dell for data-storage company 3Par, whose shares were trading at $9.65 when Dell first tried to acquire it in mid-August. Dell decided not to match HP's $2.4 billion ($33 per share) offer, which topped Dell's bid of $32 per share. Dell first tried to acquire 3Par with an $18 per share offer on August 16, whi […]
- Intel, Infineon and the Winds of ChangeIntel has focused solely on the computer business for so long, we forget it can pursue other avenues of growth as well. Tomorrow, all our devices will be connected and talk to each other and share information. In that new world, Intel has been looking around for another business to acquire to help expand its reach, and it chose Infineon. […]
- In iTunes, All App Reviews Are Not Created EqualI like walled gardens. They are safe and, for the most part, keep out the predators. However, when one sneaks over the wall, the results can be ugly, to say the least. With the iTunes App Store, one of the key supposed advantages for end-users is that it is a walled garden, and Apple is providing a safe, secure environment you can trust in. […]
- How to Build a Better Business BlogAbout the easiest way for companies to dip their toes into the social media waters is the blog. There are few technical burdens to setting them up, the time needed to create posts can flex with the workloads of the assigned writers, and they can become a conduit for customer conversations through the comments section. So every business is leaping eagerly int […]
- Do E-Readers Spell the End of Print Media?Recently, library chief Helen Josephine of Stanford University's Engineering Library said that the students' search through volumes of books to get to a formula that they want is basically at an end because "with books being digitized and available through full text search capabilities, they can find that formula quite easily." […]
- Sony's New Touchscreen Readers Unlikely to Shake Up MarketSony has updated its e-reader family of devices: the Reader Pocket, Reader Touch and Reader Daily. The new Readers offer touchscreen functionality based on infrared sensors that read taps made by a finger or a stylus. They are smaller and lighter, and have redesigned user interfaces. […]
- Will Wednesday's Big Show Put More Spring in AAPL's Step?Shares of Apple closed up 60 cents on Tuesday to hit $243.10. However, Cupertino is still smarting from the downward spiral of the past few weeks, when its stocks took a beating along with the rest of the market. The Dow on Tuesday recovered a fraction of what it lost after a Monday drubbing, and the Nasdaq fell nearly six points. […]
- HP's Wallet-Busting Win
- From the National Vulnerability Database
- CVE-2010-2364 (moobbs) August 30, 2010Cross-site scripting (XSS) vulnerability in Free CGI Moo moobbs before 1.03 allows remote attackers to inject arbitrary web script or HTML via unspecified vectors. […]nvd@nist.gov
- CVE-2010-3188 (bugtracker.net) August 30, 2010SQL injection vulnerability in search.aspx in BugTracker.NET 3.4.3 and earlier allows remote attackers to execute arbitrary SQL commands via a custom field to the search page. […]nvd@nist.gov
- CVE-2010-3196 (db2) August 30, 2010IBM DB2 9.7 before FP2, when AUTO_REVAL is IMMEDIATE, allows remote authenticated users to cause a denial of service (loss of privileges) to a view owner by defining a dependent view. […]nvd@nist.gov
- CVE-2010-3190 (visual_studio) August 30, 2010Untrusted search path vulnerability in ATL MFC Trace Tool (AtlTraceTool8.exe), as used in Microsoft Visual Studio, allows local users, and possibly remote attackers, to execute arbitrary code and conduct DLL hijacking attacks via a Trojan horse dwmapi.dll that is located in the same folder as a TRC, cur, rs, rct, or res file. […]nvd@nist.gov
- CVE-2010-3195 (db2) August 30, 2010Unspecified vulnerability in IBM DB2 9.1 before FP9, 9.5 before FP6, and 9.7 before FP2 on Windows Server 2008 allows attackers to cause a denial of service (trap) via vectors involving "special group and user enumeration." […]nvd@nist.gov
- CVE-2010-2365 (moobbs2) August 30, 2010Cross-site scripting (XSS) vulnerability in Free CGI Moo moobbs2 before 1.03 allows remote attackers to inject arbitrary web script or HTML via unspecified vectors. […]nvd@nist.gov
- CVE-2010-3194 (db2) August 30, 2010The DB2DART program in IBM DB2 9.1 before FP9, 9.5 before FP6, and 9.7 before FP2 allows attackers to bypass intended file access restrictions via unspecified vectors related to overwriting files owned by an instance owner. […]nvd@nist.gov
- CVE-2010-3191 (captivate) August 30, 2010Untrusted search path vulnerability in Adobe Captivate 5.0.0.596, and possibly other versions, allows local users, and possibly remote attackers, to execute arbitrary code and conduct DLL hijacking attacks via a Trojan horse dwmapi.dll that is located in the same folder as a .cptx file. NOTE: the provenance of this information is unknown; the details are ob […]nvd@nist.gov
- CVE-2010-3193 (db2) August 30, 2010Unspecified vulnerability in the DB2STST program in IBM DB2 9.1 before FP9, 9.5 before FP6, and 9.7 before FP2 has unknown impact and attack vectors. […]nvd@nist.gov
- CVE-2010-3189 (internet_security) August 30, 2010The extSetOwner function in the UfProxyBrowserCtrl ActiveX control (UfPBCtrl.dll) in Trend Micro Internet Security Pro 2010 allows remote attackers to execute arbitrary code via an invalid address that is dereferenced as a pointer. […]nvd@nist.gov
- CVE-2010-2364 (moobbs) August 30, 2010